Created by Teresa Ochoa in 1984, for over 30 years Bóboli has brought a modern feel with a classic twist to kids fashion in Spain. Today, Bóboli operates a chain of own-brand shops, franchises and an ample distribution network which sells to the best specialist shops in Spain and abroad.
In 1981 the Bóboli story started when Francisco Algás founded Star Textil that focused on manufacturing pieces for other brands, with an emphasis on exports. In 1984, Algás’ wife, Teresa Ochoa, set up Bóboli, dedicated to designing and marketing children’s knitwear garments, which were manufactured by Star Textil. In 1990 Bóboli began to distribute its products in multi-brand stores and to expand into the international market.
Watch Boboli Kids Videos
See the latest Boboli Kids Commercials showcasing their latest collections for baby, girls & boys. Boboli kids featured on the catwalk at FIMI Spain & CPM Moscow kids fashion shows.
Offering comprehensive children’s clothing collections for children from ages 0 months – 16 years, Bóboli is known for its distinctive combination of color, fashion, design & quality. Bóboli releases two collections a year, with 650 models a season split across 5 product ranges for baby, kids, aqua, soft and chic. With Boboli you’ll find that bold colors, striking patterns, and prints and the innovative use of fabrics always take center stage.The brand is all about modern, fun, contemporary design that makes use of a wide variety of fabrics, colors, patterns, and embroidery.
With 1300 clients across 50 countries Bóboli distributes its garments through an extensive network of specialized multi-brand stores. There are currently 130 exclusive Bóboli-branded sales outlets, 60 Bóboli stores and 70 Bóboli shops-in-shops. This number will rise as the company will open flagship locations in big cities worldwide. Worldwide Bóboli is present in over 50 countries, with more than 500 points of sale and 50 stores or Bóboli corners.