Poppy Launches Catching Butterflies & Make a Wish Dress Print for Spring Summer 2013. Each season, Poppy’s designer Bryony Richardson creates hand-drawn quirky illustrations featuring the latest adventures of the little girl Poppy. Poppy Kids Clothes, for Spring Summer 2013 butterfly meadows and cornfields provide the setting for the latest outings for Poppy, the little girl and her dog Fred whose adventures are depicted on the hem of a dress.
This Made in Britain brand’s new Catching Butterflies and Make A Wish border print fabrics revisits little Poppy and her dog Fred as they set out to catch butterflies and blow dandelion clocks on a hazy summer day.
Catching Butterflies is available in Rose, Ivory and Sky colorways, while Make A Wish comes in a gorgeous blue.
All are printed in England on 100% cotton sateen in bright, vibrant colors. The range includes five charming dress designs inspired by the 1940s and 50s and each outfit comes with a storybook about Poppy’s newest exploits.
The new prints are based on my memories of walks when I was little in the fields by the river close to our home. I remember the feeling that everything seemed bigger than we children – huge grasses, towering umbellifers such as cow parsley and giant hogweed, wildflowers and bull rushes – they are all there in the print, along with the fluttering of thousands of butterfly wings. I hope the new designs also evoke the smells of summer, as well as the swishing strides of little legs through a cornfield, with the dog only revealing himself from time to time up ahead, his head bouncing above the barley, said designer Bryony Richardson.
Also included for Spring Summer 2013 are exquisite cotton voile blouses, snug stripy socks, classic cotton cardigans with colorful buttons and an expanded range of flouncy tulle petticoats in no fewer than ten fabulous colors.
The new collection comes on the heels of Poppy’s Fall Winter 2012 London-themed range, which saw Poppy and Fred take a trip to the big city to see Metropolitan icons such as Big Ben, the London Eye, Tower Bridge and Routemaster buses.