True Religion Kids, headquartered in California, was founded in 2002 by Jeffrey Lubell who had the vision to redefine premium denim with an emphasis on fit, quality, and style. With a 1970s inspired style, Jeffrey wanted to create denim that was American made, timeless and great fitting.
Known not only for its denim, True Religion also is known for its sportswear, such as, t-shirts, sweatshirts, western shirts and sweatpants that all have a vintage feel, yet remain true to today’s ever-changing styles and trends.
True Religion manufactures and markets denim and denim-related sportswear, selling through a diversified network of retail, e-commerce, wholesale and licensing channels worldwide.
Timeless, hippie, bohemian and chic – True Religion will always remain a powerful force in the fashion world.
True Religion, over a decade later, has evolved within the marketplace and remains committed to achieving excellence in authentic American-made, superior fitting denim with a trendsetting appeal for today’s consumer.
True Religion, a pioneer in the premium denim market, offers modern and distinctive product designs that offer exceptional fit and styling details. Products are designed to be not only fashionable but engineered to be durable as well. Because of this, True Religion has succeeded in becoming an innovator and a global leader in premium denim and casual sportswear across divisions for men, women and children.
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