The Bonnie mob

Bonniemob Luxury Baby Knitwear from the UK
Interview / SALE

The Bonnie Mob is a refreshing collection of luxury baby knitwear, t-shirts, baby blankets, hats and booties, which caters for newborn babies to two-year-old tots. After years designing for some of the world’s biggest fashion houses, fashion designer and parent Tracey Samuel founded Bonnie Baby in 2005 when she decided it was time that babies got to look stylish too.

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Tracey designed a capsule collection of cashmere luxury baby clothes that instantly became a sell-out – with actress Gwyneth Paltrow snapping up the whole collection for her new daughter Apple. Since then Bonnie Baby has many celebrity fans around the world – from Hollywood actresses to supermodels, rock stars to royalty.

The Bonnie Mob has also established itself as the luxury babywear brand for new mums and their babies, with a luxurious collection of baby blankets, hats, and booties which are sent in beautiful packaging. As a testament to the brand’s success, Tracey Samuel was nominated for Grazia Magazine’s Business Woman of the Year in 2007 and Bonnie Baby won the Designer Baby Fashion award for its first full collection at the inaugural Junior Magazine Design Awards in 2011.

Interview with Designer Tracey Samuel

Watch my interview with Bonnie Mob Founder & Designer Tracey Samuel at the Playtime Paris trade show. Tracey shares with me how she started her own brand after working for Sonia Rykiel. With years of experience in knitwear, Tracey discovered her passion for luxury baby knitwear specializing in washable cashmere. The Bonnie Baby brand has grown to be a major brand in the luxury baby & kids market with a complete Fall / Winter and Spring / Summer collection.

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You can find Bonnie Mob at leading department stores and baby boutiques across the globe and you can show the entire collection at the Bonnie Baby online store.